The two-week countdown to the Olympics is on, and the big broadcasters
are getting their ducks in line for how they will be streaming,
tweeting, sharing, and generally filling your digital life with their
own twists on the global sporting event. The latest development comes
from the BBC, which today released the iOS and Android
versions of its Olympics apps featuring text commentaries, news updates
and “medal moments.” There will be separate editions for the UK and the rest of the world:
because the BBC only has rights to stream content in the UK, it will
only be the UK version that will include streamed video; the
international version, the BBC tells me, will only have links to clips
on its website. But it will have localized content, using GEO IP
targeting to deliver headlines for teams from whatever region you are in
above all others.
Source: Tech Crunch
Source: Tech Crunch
No comments:
Post a Comment